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Leading Without a Playbook
Published 14 days ago • 1 min read
Leading Without a Playbook
Hey Spark Family,
Let’s talk about something every leader is feeling - but not always naming:
👉 There’s no playbook anymore. Not for growth. Not for culture. Not for leading through… whatever this week throws at us.
We’re managing real-time disruptions, shifting team expectations, unclear goals, and a future that feels more like a moving target than a strategic plan.
So what happens when the old leadership rules no longer apply?
You start writing your own.
The Research Is Clear
🔹72% of executives say their current challenges are entirely new compared to even five years ago (PwC Pulse Survey, 2025).
🔹59% of managers feel pressure to make high-stakes decisions with incomplete information (Gartner, 2024).
🔹And only 26% of leaders feel confident navigating ambiguity at work (McKinsey, 2025).
Translation?
Today’s leaders aren’t underprepared. They’re under-supported - because they’re solving problems no one’s solved before.
What I'm Seeing In The Field
The leaders I coach are incredibly capable. But right now, capability alone isn’t enough.
They’re navigating:
New team dynamics without historical context
Business models shifting mid-quarter
Rising expectations around transparency, inclusion, and empathy
Burnout in themselves and their teams
What I hear most is:
“I feel like I’m supposed to know what to do - but no one’s ever done this before.”
That’s not failure. That’s leadership in a new era.
↓
What We Teach Leaders Inside Spark Brilliance
Here’s how we equip leaders to lead without a script:
Anchor in values, not certainty. When the “how” keeps changing, the “why” becomes your compass.
Lead with transparency. You don’t need to have all the answers - but you do need to communicate what you do know, and what you’re working toward.
Build decision frameworks, not rigid plans. Swap fixed roadmaps for flexible principles that help guide action under pressure.
Create psychological safety. When the ground is shifting, people need to feel safe to think, speak, and try.
🌟 Your Challenge This Week
Ask yourself:
➡ Where am I still trying to lead from an outdated script?
➡ What values can guide me when the strategy isn’t clear?
➡ How can I model resilience over rigidity?
You don’t need a rulebook to lead powerfully. You just need your voice, your clarity, and your commitment to show up, especially when things feel uncertain.
With gratitude, Jackie
P.S. – Forward this to a leader who’s quietly questioning themselves. Let’s remind each other: it’s okay not to feel 100% all the time - and it’s still possible to lead powerfully anyway. ✨
Your weekly boost of practical leadership wisdom - rooted in neuroscience, backed by data, and crafted for real-world results. Each memo offers a spark of insight to help you lead with clarity, empathy, and purpose - especially when things get messy.